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When  Wests  advertised  Quo  Vadis  was
                                                                                    coming  to  the  Olympia  in  1913,  so  did  the
                                                                                    Wondergraph  -  at  the  Adelaide  Town  Hall!
                                                                                    Wests  Ltd.  took  the  Greater  Wondergraph
                                                                                    Company to court, claiming their Cines version
                                                                                    of 8,000 feet was an entire “feature” whereas the
                                                                                    2000ft Wondergraph version was not! As well,
                                                                                    it was an old film!



















                                                            Note the wider stage opening.

              Nearby  in  Hindley  Street  was  J.C.    Wybert Reeves (1831–1906) is acknowledged
              Williamsons’ Theatre Royal, a live theatre.   as  screening  the  first  motion-pictures  in
              Williamson  could  now  use  West’s  theatre   Adelaide at the Theatre Royal and Beehive
              as a second live venue if needed - and they   Building  on  19   October  1896.  The  films
                                                            th
              did.  Live  on  stage  at  Wests  were  many   were European, most likely English, but not
              including the immortal Roy (Mo) Rene. Mo   Lumiere. On the same day the Cyclorama
              appeared at Wests both live on stage and in   was advertising in the amusement pages.
              film on its screen. (Mo was born in Hindley
              Street  and  there  is  now  a  full  size  statue   However,  in  1898  Wybert  imported  from
              of  Mo  “the  tramp  with  a  broken  top  hat”    France,  10  Lumiere  short  films  and  in  the
              on the footpath.)                  Register  on  August  27   1898  advertised   JUNE
                                                                   th
                                                 his:  ‘CRIMEAN  WAR  COMBINED  WITH   1913
              Cinema  was  a  certain  crowd  drawer  and   LUMIERE’S  LATEST  CINEMATOGRAPH’  at
              Australian  theatre  managers  including  T.J.   the Cyclorama.       The  Wondergraph  did  not  show  the  film  on
              West  built  magnificent  temples  purposely                          the advertised night but the magistrate found in
              designed for film.  Australia is fortunate to   Back then, who could imagine that in 1908   their favour and Wondergraph advertised ‘WE
              still  have  a  few  theatres  with  atmosphere   the  Cyclorama  would  become  Adelaide’s   WIN’ and screened the film.West’s did not lose
              remaining.  The  magnificent  State  theatres   first permanent cinema - West’s Olympia.  at the box office and the season was extended for
              in  Sydney  and  Melbourne  were  built   When  West  moved  out  of  the  Adelaide   another week. It was estimated that upwards of
              when  Stuart  Doyle  was  at  the  helm  of    Town Hall there were many eager to show   70,000 saw the film during its season, which was
              Union Theatres.                    films there - including John and Nevin Tate,   just under half the population of Adelaide and
                                                 Peacock’s Pictures and Wondergraph.    suburbs at the time!
              Similarly  the  mighty  Hoyts  Regent’s  were
              built when Frank W. Thring was in charge.
              With  the  merger  of  Electric  Theatres  with                                 Silent movie audience – 1921.
              Hoyts in 1924, the new company controlled
              over  65  theatres  nationally  and  cinema
              was expanding!

              In  Adelaide  two  major  suburban  circuits
              were   established;   the   largest   Dan
              Clifford’s  ’Star  Theatres’  expanded  to  26
              theatres.  The  last  theatre  Dan  Clifford
              built  was  the  Goodwood  Star  (now
              the  Capri,  home  of  the  theatre  organ).

              Waterman’s ‘Ozone Amusements Ltd” was
              established in 1911.

              The oldest surviving silent suburban cinema
              is  the  Regal  at  Marryatville  (formally
              Princess, Ozone and Chelsea). It has been
              in continuous use as a cinema since 1925.




              22   2012  CINEM AREC ORD
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