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The Sun never

                                                 Sets on













                                                          By Jeffrey Wheare
                      Memories of an Adelaide Entertainment Institution!





                                                                                    It  is  generally  known  that  motion-pictures
                               y   respect   and
                         Madmiration        for                                     were  experimented  with  in  the  early  days
                         Thomas   James   West                                      of  photography  and  many  gauges  from
                                                                                    9mm to 70mm were tried, but it is seldom
                         commenced  when  I  started                                mentioned  that  the  motion-picture  camera
                         my  first  full-time  work  at                             was established well before the cinema film
                         Wests  Theatre  in  Adelaide
                         in 1965.                                                   projector was invented.
                                                                                    The  early  movie  camera  established
              Greater Union Theatres’ (GU) secretary was                            35mm  negative  and  four  sprocket  holes
              Mrs Tarr and I was her office boy - riding a                          on  both  edges  as  standard,  together  with
              blue bike all over Adelaide to pay accounts.
              While  The  News  and  Sunday  Mail  were                             a  hand  cranked  movement  at  16  frames
              directly  opposite  Wests  and  behind  the                           per  second. The  negatives  once  developed
                                                                                    were processed onto cards, sometimes with
              Metro at the end of Victoria Street, located                          registration points. Other times there were
              on  North  Terrace,  The  Advertiser  was  in                         just  simple  guides  in  the  machine  for  the
              King  William  Street.  There  were  always
              advertising accounts to pay.                                          cards.  The short moving cards and pictures
                                                                                    could  be  seen  at  the  “Penny  Parlours”
                                                                                    and  every  city  in  the  world  had  a  “Penny
              My most treasured moments as office boy                               Parlour”.  Individuals  could  spend  a  penny
              were first thing in the mornings. I had to read                       and turn a handle to see in motion the troops
              the papers – all of them and cut out anything   This came from this!
              to  do  with  GU  and  sometimes  Hoyts  if  it                       disembarking for war in a foreign country,
              was relevant - but never the Clifford Theatre                         or  witness  Queen  Victoria  in  a  London
                                                                                    procession! All in all, they were remarkable
              Circuit (surprising because it was a wholly                           moments  of  moving-pictures  that  captured
              owned subsidiary of GU).
                                                                                    the minds and hearts of everyday people.
              I pasted the paper clippings into a tabloid size
              publicity book which Mrs Tarr referred to as                          Also popular at the time were static graphic
                                                                                    exhibitions  and  great  presentations  were
              the ‘Dot Books’. There were several earlier                           given to cyclorama and panorama displays,
              ones  on  the  shelf.  It  was  my  introduction                      which were often accompanied by orchestras
              to  the  motion  picture  industry.  Reading
              through the old dot books, I was intrigued                            and choirs. Some displays were painted onto
              by the evolution of Wests Theatre.                                    canvas  and  backlit  by  kerosene  and  gas,
                                                                                    while others were projected on a screen by
                                                                                    a  magic  lantern;  the  glass  slides  were  3¼
              There were  so  many changes since it first                           inches square. Every capital city in Australia
              opened  as  Adelaide’s  first  picture-theatre
              in 1908 and having been built even earlier                            had a Cyclorama Building and Adelaide was
              as  the  Cyclorama  in  1890.  It  was  rebuilt                       no exception.
              regularly to keep up with the latest cinema                                                    SEPT
              presentation and technology and in 1965 it                                                     1893
              was GU’s only 70mm cinema in Adelaide.
              I recall the upstairs circle being closed off
              and the seating removed, so I sat up there
              on the carpeted floor to watch the epic film
              The Fall of the Roman Empire on the giant
              screen in 70mm and six-track sound.

              But let’s take a step back in time…




              18   2012  CINEM AREC ORD
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