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for   that   same  32 nd  Wellington  Film  Festival  18  July  to  3
                                                                        express purpose, in  August 2003.
                                                                        an     elaborate
                                                                        scheme  that  never  June  saw  the  company  take  over  the
                                                                        succeeded   and  management  and  film  booking  for  the
                                                                        years later allowed  Movieland Group of cinemas until they were
                                                                        Village  Roadshow  sold to Reading on 26 August.
                                                                        to  enter  the  New
                                                                        Zealand  exhibition  Managing   Director   Stuart   McInnes
                                                                        market.          announced in May 2004 that Hoyts were no
                                                                                         longer   interested   in   developing   the
                                                                        An  announcement  Queensgate complex at Lower Hutt, but said
                                                                        in  May  stated  that  that $1 million would be spent upgrading their
                                                                        both   companies  Hoyts  5  Hutt  City.  The  same  month,  ex-
                                                                        would merge into a  Dunedin  manager  James  McIntosh  was
                                                                        new corporation to  appointed  South  Island  Regional  Manager.
                                                                        be   known   as  The company was now fully entrenched in the
                                                                        Village   Force  South  Island.  At  the  end  of  February  2005,
                                                                        Hoyts   Theatre  booker  Haydn  Smith  left  the  company  and
                                                                        Corporation  N.Z.  joined Reading. Lower Hutt manager, Nigel
                                                                        Ltd.   The   new  Forsyth,  was  appointed  film  booker  and
                                                                        concern   would  moved to Auckland.
                                                                        control  over  80%
                                                                        of  New  Zealand  In October, SkyCity Cinemas made Hoyts an
                                                           Century, Dunedin  screens.   So  offer they just could not refuse for their 33.3%
                                                                        confident   were  interest in the Auckland Queen Street location.
                 Everard  Cinemas,  which  was  slowly  being  they that the government of the day would just
                 squeezed  by  both  Hoyts  and  Village  Force,  “rubber stamp” this arrangement, they had all  Hoyts Regent Manners Mall had been losing
                 sold out to Hoyts in March 1994 (Everard had  new stationery printed in advance. However,  business   since  the   nearby  Reading
                 bought the assets of a bankrupt Pacer Kerridge  the government refused to allow the merger to  Courtenay Central opened in 2002. Because
                 on 21 January 1993) and refused to renew the  proceed, saying monopolisation was not in the  of low returns, distributors refused supply of
                 lease  on  the Embassy  Theatre  Wellington  country's  best  interest.  Independent  theatre  top  product  to  the  venue.  Even  Hoyts
                 which  was  picked  up  by  Village  Force  owners wiped their brows and relaxed.  Distribution  placed  their  first  release  films
                 Cinemas.  At  this  time,  Hoyts  and  partner                          with Reading.  Where  the  complex  was
                 Endeavour  controlled  53%  of  the  New  On  11  October  2001,  Hoyts  and  De  Luxe  headed is probably best summed up towards
                 Zealand exhibition scene.           Cinemas  Ltd.,  who  leased  the Embassy  the end of 2005, with the following display.
                                                     Theatre in Wellington, went into partnership  “Regent  on  Manners'  -  Home  of  Quality
                 After  five  years  of  running  Hoyts  in  New  with Hoyts, taking over all film booking for  Films.  Now  Showing  HOUSE  OF  1000
                 Zealand, Tony Murray moved to Hoyts Asian  the  theatre.  Some  years  later,  Hoyts  CORPSES”.
                 operations and was replaced by Alistair Helm.  terminated the arrangement.
                                                                                         30 March 2007 was a red letter day as Hoyts
                 Hoyts Wellington, which  had  undergone  a  After  much  success  in  Australia,  Hoyts  re-  flagship opened - a large 10 screen complex at
                 massive $4 million dollar renovation since it  entered  the  distribution  market  in  February  Sylvia  Park  Auckland,  where  the  biggest
                 was  closed  in  February,  re-opened  on  2002.  Veteran  retired  industry  executive  screen in the world was installed, measuring
                 29 September 1995 as Hoyts 5 Manners Mall  Lester McKellar was brought in to set up the  30.6  metres  wide  by  13  metres  high,  a
                 with  two  extra  screens  and  total  seating  company.  Once  it  was  running,  four  weeks  permanently fixed 35 mm screen. Admissions
                 capacity of 1014. Moorhouse Hoyts 8 screen  later  he  handed  it  over  to  Gordon  Adams.  for  the  first  week  averaged  6000  per  day.
                 complex in Christchurch, was now joined by  Product from Icon Productions and Lionsgate  Hoyts  also  moved  head  office  from
                 the re-vamped 4 screen Regent on Worcester  were two of the big names associated with the  120 Mayoral Drive to Sylvia Park.
                 which   opened   with   much   fanfare  company  in  New  Zealand.  Highest  grossing
                 13  December  1996.  Seating  494  in  total,  it  film  for  Hoyts  Distribution  in  2004  was  In the South Island, Hoyts became tenants of
                 was Hoyts centre city location. More changes  Passion of the Christ, which took $2.8 million  Reading  in  April,  when  Reading  Properties
                 were taking place as Hoyts firmly took control  in the country.         NZ Ltd, bought the Octagon Dunedin. Hoyts,
                 of the Christchurch situation with a 6 screen                           who were 14 years into a 20 year lease, was
                 complex  at Northlands.  At  head  office,  Re-branding of Hoyts 5 Manners Mall began  paying $566,397.79 per year rental, plus GST.
                 Wilfred  Steiner  replaced  Alistair  Helm  as  slowly  in  February  2003,  beginning  with  a
                 general manager for New Zealand and, after  name  change  to
                 two years, Alistair returned to Australia.  Regent   on                            Regent on Manners, Wellington
                                                     Manners,  and  by
                 In  a  move  to  consolidate  their  business  March   public
                 interests, the company announced in February  association with the
                 1998  that  they  were  buying  the  50%  share  name  'Hoyts'  had
                 they didn't own from Endeavour for NZ$39  been removed. This
                 million  dollars,  thereby  giving  them  total  was   reinforced
                 ownership of Endeavour's exhibition interests.  when  they  closed
                                                     their   Wellington
                 Early in 1999, secret talks were held between  Mid-City   5   on
                 Hoyts  Cinemas  N.Z.  Ltd.  and  the  Village  28  April  (which
                 Force  Corporation  on  a  merger  of  both  Amalgamated  had
                 companies  to  control  exhibition  in  New  opened  on  8  May
                 Zealand.  It  was  not  the  first  time  this  had  1987),  although  the
                 happened; it was tried in the 1930s and failed,  complex  re-opened
                 and in the 1970s Amalgamated Theatres and  especially  for  the
                 Kerridge-Odeon had formed Skyline Cinemas

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