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Yet by October 1932, the Empress and Plaza
                 Newport (as it had been re-named) were under
                 the control of Southern Theatres Pty Ltd. It
                 was reported that Southern had improved the
                 Empress and Plaza and equipped them with
                 RCA  Photophone  equipment.  The  Mayor
                 would open the Plaza on Saturday 5 November
                 and  the  Mayoress  would  perform  the  same
                 function at the New Empress Theatre. (35)
                 Southern  Theatres  was  controlled  by
                 Councillor Bissell, who had previously been a
                 manager of the Williamstown Theatre, and
                 Mr W Blackwood, of Williamstown.
                 In 1934, however, the partnership dissolved:
                 “CR  ISSELL  OUT  OF  THE  SOUTHERN  THEATRES.
                 SELLS SHARES TO CO-DIRECTOR MR BLACKWOOD.
                 IS NOT TAKING OVER WILLIAMSTOWN THEATRE.                          The building as the Williamstown Italian Social Club  2016.
                 It is understood that Cr B Issell has sold his interest
                 in  Southern  Theatres  Pty  Ltd  to  his  co-director,                 The foyer has been set in terrazzo and the staircase
                 Mr W Blackwood, of 107 Esplanade. Cr Issell, who  What  changes,  if  any,  were  made  to  the  circle foyers have been covered in the latest sponge
                 has acted as manager of the Williamstown Theatre  exterior is not known. There is no mention in  rubber in rich burgundy…” (41)
                 (Regent)  for  the  past  12  months,  has  now  the  above  trade  journal  article  and  no
                 relinquished all connection with the theatre business  description  in  the  newspapers  available  on
                 in  Williamstown.  In  future,  Mr  Blackwood  will  Trove. The description of the auditorium above  The  above  article  suggest  the  theatre  was
                 control only the Plaza Theatre, Newport, and the  sounds quite welcoming, given that the rear  refurbished  and/or  remodelled.  However,
                 Empress Theatre, Williamstown.  He is not taking  wall was pushed back, making it much larger.  another report differs:
                 over the Williamstown Theatre.  (36)  Again,  some  sources  state  the  theatre  was  “GALA SATURDAY NIGHT AT NEW EMPRESS
                                                     rebuilt in 1935 or 1939 but this article confirms  Tomorrow  night  will  be  a  gala  night  at  one  of
                 The Williamstown Theatre, here mentioned  that it was remodelled and altered.  Williamstown’s most historic entertainment sites,
                 as the Regent, was later under Hoyts control,                           for it will mark the opening of the city’s first modern
                 but owned by the local council.     In  July  1939,  it  was  reported  that  the  picture  house  –  the  new  Empress.  Completely
                                                     proprietors,  Mrs  Dark  (widow)  and  rebuilt, the theatre bears the same name as the old
                 The following year, 1935, The Age mentions  Mr W Blackwood, had agreed to donate the  and  dilapidated  building  which  once  served  as  a
                 that the Plaza and New Empress, operated by  proceeds of three nights’ screenings at both the  skating rink and then a picture house. Patrons will
                 Southern Theatres Pty Ltd, have been offered  Plaza  Newport  and  the Empress  to  the  have  the  opportunity  of  seeing  the  new  ultra
                                                                                                      (42)
                 for an appeal on behalf of the relatives of the  Children’s  Hospital  –  a  generous  gesture  modern Empress …”
                 victims of the recent Williamstown explosion  indeed. (39)   This  article  also  confirms  that
                 tragedy. (37)  The tragedy referred to involved  Southern  Theatres  Pty  Ltd  was  still  in  the  To add to the confusion, Film Weekly clearly
                 young boys taking ship’s rockets and emptying  control of Mr Dark’s widow and his partner,  states: “Bill Blackwood’s New Empress Theatre was
                 the gunpowder out of them. Two boys were  Mr W Blackwood.               built on the site of the old Empress, which stood for
                                                                                         53 years until closed 8 months ago to permit the
                 killed in the resultant explosion and five others
                                                                                         new building to be erected.” (43)
                 seriously injured.                  Like  most  theatres,  the  war  years  were
                                                     uneventful, except for an armed hold up in July  Even  the  local  heritage  listing  states:  “The
                 In  1939,  the  Empress  Theatre  was
                                                     1946, when the princely sum of only £9 was  Williamstown  Italian  Social  Club  was  established
                 remodelled. Some reports state that it was a  taken. (40)               c.1950.  It  is  believed  that  the  building  was
                 new  building,  but  this  is  not  correct. Film                       constructed  on  the  site  of  the  former  Empress
                 Weekly  reported:  “The  Empress  received  a
                                                     In 1954, the Empress was closed. Whether a  Pavilion, which was built by W H Gaunt, who also
                 remodelling treatment that completely transformed  brand  new  theatre  was  built  on  the  site,  or  established  the  Woollen  Mills  on  the  site
                 it. Originally designed with central stairway to the  whether  it  was  a  major  makeover  and  surrounding  the  Pavilion.” (The  Mill  was
                 circle  leading  from  the  entrance  foyer,  the  stairs  remodelling,  has  been  the  subject  of  much  demolished in the 1990s and the site is now
                 now lead to the circle at the sides of the foyer, giving  misinformation.  developed for housing). “The Empress Pavilion
                 a  spacious  main  assembly.  In  the  auditorium,
                 additional  seating  was  provided  when  the  entire                   was later converted to a roller skating rink and then
                 rear  wall  was  moved  back  some  distance,  The Chronicle reported:  to  a  picture  theatre  known  as  “The  Empress”
                 elimination  of  the  old  full  size  stage,  making  “NEW  EMPRESS  THEATRE  OPENS  THE  END  OF  (affectionately known as “The Flea Palace”). It was
                                                                                         later acquired and converted to the Italian Social
                 provision for a modern proscenium, new seating and  OCTOBER             Club.
                 special  attention  to  lighting,  all  combining  in  an  The reopening of the Empress Theatre, to be known
                 artistic and comfortable atmosphere.  as the New Empress, will take place towards the end
                                                     of this month … The seating in the auditorium has  The Williamstown Italian Social Club is constructed
                 Thus it will be seen that the theatre, not possessing  been  covered  in  dust  resisting  plastic  hide  in  of  brick  in  the  post  war  functionalist  style.  The
                                                                                         building  is  notable  for  the  bold  composition  and
                 a dress circle foyer, a cosy assembly is made of the  burgundy colour, which has been selected by the  massing  of  its  symmetrically  composed  and
                 spacious main entrance, where settees composed  management  because  plastic  is  considered  more  stepped  façade.  Fenestration  is  limited  to  three
                 of  green  fabric  contrast  beautifully  with  the  rich  hygienic but still retains the appearance of leather  square windows in the central bay above the letters
                 hangings of wine velvet, whilst flooring is entirely  while the selected shade of either for the dress circle  and two tall vertical windows in the flanking bays.
                 covered with rubber in mottled effects of green, red  is grey, with pipings of burgundy.  The  centrally  located  entrance  is  enclosed  by
                 and black. Wall Mirrors, standard lamps and indirect                    wrought iron gates which feature the acronym of
                 ceiling lighting complete the general scheme.  There  are  less  seats  per  unit  area  in  the  New
                                                     Empress  than  in  most  suburban  situations  …  the club, that is also featured in letters attached to
                 The ticket boxes are situated at either side of the  provision  has  been  made  for  a  panoramic  the façade above the doorway.
                 stalls entrance. A wide, carpeted stairway leads to  widescreen  and  the  very  latest  in  miracle  mirror  It is not known whether the present building was a
                 the dress circle, the carpet tonings blending with the  screens has been installed. Attractive curtains in the  conversion of the earlier buildings on this site or an
                 green and wine shades. In the auditorium the same  latest shade of daffodil are also an added feature.  entirely  new  building.  Further  investigation  is
                 colours – green, wine and amber, are adhered to,  The  screen  has  been  installed  to  either  take  (44)
                 with the proscenium lighting and drapings rich in  CinemaScope or VistaVision, whichever may become  required.”
                 gold colour.” (38)                  standardised.

                 18   CINEMARECORD  # 91
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