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My Fair Lady opened the new look Theatre
                                                                                 Royal  with  a  gala  charity  premiere  on
                                                                                 21 April 1965. The opening had been preceded
                                                                                 by an extensive publicity campaign and tie-in
                                                                                 with  local  businesses. Beauty  experts  were
                                                                                 brought in for the promotion, the Cecil Beaton
                                                                                 costumes paraded, 25,000 brochures sent out,
                                                                                 television and radio advertising, and even an
                                                                                 Easter Bonnet competition. The film ran for a
                                                                                 record 60 weeks in Perth.
                                                                                 In March 1968, the Theatre Royal screened
                                                                                 the classic Gone With the Wind in 70 mm and,
                                                                                 according  to  a  trade  directory,  resulting  in
                                                                                 “phenomenal figures”

                                                                                 Notwithstanding  this  and  the  extensive
                                                                                 remodelling, by the 1970s the future of many
                                                                                 of the city cinemas looked bleak, including the
                                                                                 Theatre  Royal.  It  was  sold  in  1978  to  a
                                                                                 consortium and  screened  its  final  film  on
                                                                                 9 February 1978.

                                                                                 The auditorium and vestibule were converted
                                                                                 into  shops  and  offices,  but  the  huge
                                                                                 monumental façade was barely touched. This
                                                                                 was not quite the end of the Theatre Royal’s
                             Capacity crowd outside the Theatre Royal
                                                                                 very chequered history, though. Hoyts had built
         The Sunday Times reported:          used throughout the auditorium. The stage had  a new cinema on the first floor of the adjacent
                                             been enlarged and the main house curtain was  Wanamba  Arcade  (ironically,  the  site  of  the
         “PERTH’S  NEW  LUXURY  THEATRE  –   in a wine shade.                    former  Ambassadors  Theatre).  They  then
         ROYAL OPENS ON FRIDAY                                                   twinned this large cinema, which was known
         The Royal, oldest theatre in Perth, has seen  The opening feature on 22 September 1939 was  as Hoyts Cinema 2 because Hoyts Cinema 1
         numerous changes in its chequered career. The  a British film, The Sun Never Sets.  was  located  above  the  City  Arcade  almost
         theatre has greatly changed in the passing of                           opposite.  Deciding  that  it  wished  a  third
         years, due to numerous attempts of a temporary  The theatre was closed for ten weeks, but it was  cinema, a hole was punched through the wall
         nature aimed at adapting the building to the  said that the bio box remained one of the worst  into the former lounge foyer of the Theatre
         progressive ends of the picture industry. The  in Perth, having originally been a spotting box  Royal, and Cinema 4 was built there.
         recent campaign of theatre modernising and  for  live  shows. With  two  projectors  and
         rebuilding Perth left the Royal far behind as  ancillary equipment, there was little room for  Just  to  complicate  matters  for  patrons  and
         an entertainment house.             the  operator,  but  the  1939  renovations  had  future historians, Cinema 1 closed when Hoyts
                                             created problems with the light beam and it was  acquired  Cinema  City  with  its  four  screens
         “The removal of six columns in the stalls of the  too  late  to  change  the  re-construction  of  the  further  up  Hay  Street. These  retained  their
         theatre was made possible by single span steel  dress circle. A periscope was not an option, so  numbering 1-4, which meant the cinemas in the
         girders incorporated in the rebuilding of the  the projectionists had to sit on a stool next to  Wanamba Arcade and Theatre Royal foyer,
         dress circle. The spacing of seats throughout  the projector, bringing one side of their face  by  now  known  as  Hoyts  Centre,  had  to  be
         the stalls and dress circle has been increased  right beside the carbon arc, which caused skin  renumbered as cinemas 5, 6 and 7 (the latter
         to  give  greater  comfort  to  patrons. The  irritations and even cancer.  being in the Royal).
         architects found that by eliminating one flight
         of stairs to the dress circle and increasing the  In 1954, the Royal was sold by the estate of the  In  other  words,  Hoyts  Cinema  4  inside  the
         other, together with the re-arrangement of exits  late  T  G  Molloy  to  Town  and  Suburban  Theatre Royal lounge foyer, became Hoyts
         throughout  the  building,  it  was  possible  to  Properties, a subsidiary of the Grand Theatre  Cinema 7. The original Cinema 1 in the City
         largely increase the size of the foyer, which now  Company,  which  later  was  named  City  Arcade had closed. By this time, patrons must
         forms a distinct attraction in its spaciousness  Theatres,  controlling  the  Piccadilly,  Grand  have  been  wandering  all  over  Perth  in
         and  striking  treatment,  featuring  three  and Theatre Royal.         confusion trying to work out where Hoyts was,
         enormous  stainless  steel  columns.  Other                             and what its cinema numbering was also.
         distinct  features  of  the  new  foyer  are  its  In 1965, the Theatre Royal closed yet again
         polished  flush  veneer  stair  balustrading  and  for conversion into a long run 70 mm house.  Hoyts  eventually  closed  these  cinemas,  and
         the extensive use of large mirrored sections.  City   Theatres   announced   that   the  today the Theatre Royal is retail and offices.
                                             reconstruction  would  cost  £50,000  and  Its very chequered career as cinema and theatre
         “The bright colours and striking pattern of the  transform  the  theatre  from  an  1100  seat  is  all  but  forgotten,  but  it  remains  with  its
         new carpeting form the keynote of the colour  capacity to an intimate showcase of 970 seats.  massive classical façade still dominating that
         scheme throughout the building, insofar as a  The existing 25 ft wide stage in front of the  part of Hay Street Mall, and in doing so is a
         cheerful colour scheme has been adopted, the  screen was dismantled, to be replaced by a new  reminder of the long and fabulous history of
         treatment of the foyer walls being very novel in  40 ft wide 70 mm screen. The Royal was to be  this important Perth theatre. ★
         this respect. Vast changes are also apparent in  given a floating ceiling and 500 yards of gold
         the main entrance vestibule, where beams and  curtain imported from America to wrap around
         piers have been eliminated.”        the  screen. A  new  ticket  box  was  built  and  Credits:
                                             placed in the modernised foyer, and a new bio
         But  the  auditorium  also  underwent  massive  box  constructed,  much  to  the  relief  of  the  State Library of Western Australia, Battye Library.
         changes, including the proscenium. The sliding  projectionists. The nine ton girder supporting
         roof  had  been  retained  and  air  conditioning  the  gallery  was  removed  by  sawing  it  into  Images:
         installed. The sides and roof were carried out  pieces  and  lowering  them  to  the  stalls  for
         in a modernist style, with tonings of grey-blue,  removal.              CATHS Archive
         cream and salmon, with indirect neon lighting                           State Library of Western Australia

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