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A Sign of Changing Times
Our cover image shows the current incarnation of the Adelaide Regent sign – today promoting the Regent Arcade. The CATHS archive holds a
number of images of the theatre, taken over a period of several years. There have been at least three versions of the Regent sign over the years.
Reproduced above are the three versions we hold in our archive.
Left: The original version, proclaiming Hoyts Regent. Note the enlarged section at the bottom promoting the current program. The film screening
would suggest this to be c. 1940. Spare a thought for the person who had to change the letters for each change of program.
Centre: A revamped version. Note the word Hoyts at the top has gone, as well as the bottom program section. Pin lighting is now installed around
the sign.
Right: The current version of the sign, now promoting the Regent Arcade. The letters now have neon in-fills to highlight the name.
2 CINEMARECORD # 90
