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Origins of An Image




            Some epic stories and films leave
          memories of monumental action, any
          one of which can become the sales
          image on a cover or film poster.
            The story of Ben Hur and the two
          films made from it, have classic action
          sequences both on land and sea. The
          epic scale of the action offers many
          choices for a main image.
            Yet in both film versions it has been
          images of frenzied horses which have
          captured the imagination and rightly
          become the focus of the poster art.
            Part of the poster by Eileen Farquar
          for the 1925 version - the film and
          poster re-issued in 1933 with some
          colour and sound sequences - is shown
          at the top of the page.
            Joseph J. Smith’s work for the 1960
          version (the complete poster is on page
          18) is shown below.
            Editor John M. Stevens in an issue
          of the Miklos Rozsa’s Appreciation
          Music Society, has passed on an
          observation by one keen-eyed reader.
            The inspiration for at least one
          horse in the 1960 poster (and by
          extension the earlier one too) is likely
          to be a painting by Frederic Remington
          (1861-1909), the artist who
          mythologised the American West. This
          picture is also shown.
            In dozens of canvases Remington
          depicted horses in flight from
          marauding Indians, or stampeding
          cattle, or rearing up buckjumping;
          images perfect for Hollywood. Indeed
          any survey of Remington’s output will
          show that his images became a major                                               Left: A typical, all-action
          influence on directors who specialised                                            painting by Frederic
          in westerns.                                                                      Remington.
            Back to Ben Hur. Apart from some                                                The front horse, left, is
          over-emphasis on the cloak in the older                                           identical to the horse,
          poster, which detracts a bit - the tighter                                        right, in the 1960 poster
          formation of the horses, the open                                                 and is similar to the
          mouths of the suffering animals,                                                  middle horse in the 1925
          maddened by the pull on the bit                                                   version.
          between their teeth - seems more
          pagan, more authentic.
            What do you think?













          32  2007 CINEMARECORD
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